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A Small Business Solution to the Daily Deal Dilemma That Has Yet to be Invented
Mounting evidence supports a conjecture that I’ve held to for some time – by and large daily deals for small businesses don’t work. If you don’t believe me, then believe Bloomberg, which reported on a...
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5 Reasons Your Content Marketing Needs to be More Social
This is a guest post from Alex Clifford, Content Marketing Executive at Virally, a company that empowers marketers to run hosted content marketing campaigns, make content more social, and gain deeper...
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Rebranding from the Social Media Handyman to Chaney Marketing Group
“Parting is such sweet sorrow,” said William Shakespeare. In a sense, parting is what I’ve decided to do with my business. For years, I’ve been known as the “Social Media Handyman,” a moniker given to...
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Social Media Isn’t About Marketing and Other Things I Believe
I’ve reached some conclusions about marketing in the digital age, especially as it applies to social media, and I’d like to share those with you. 1. Social Media Isn’t About Marketing. That may sound...
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Marketers Ruin Everything and What We Can Do to Change
The always effervescent, often irreverent Internet marketing personality Gary Vaynerchuk recently made a statement that resonated with many people: “Marketers ruin everything.” He even had a t-shirt...
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Tribute to Wayne Hurlbert, Business Blogging’s Goodwill Ambassador
It was with great sadness that I learned of Wayne Hurlbert’s sudden passing earlier this week.In the event you aren’t familiar with Wayne, he was one of the most unassuming men I’ve ever known. He...
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Chaney Marketing Group Helped Client Increase Visits From Search by 1053 Percent
Bizzuka, a web design and development company based in Lafayette, LA, turned to Chaney Marketing Group for help in crafting a content marketing strategy. The results of our efforts paid off in spades....
View ArticleInterview with Insurance321Reveals Focus on Content Marketing
Recently, I was interviewed by Insurance321, a site that provides free business insurance quotes, as part of a series the company is conducting with subject matter experts on its blog. Here are a...
View ArticleGoogle Plus is Ship Set Sail Without a Rudder
An article by ZDNet writer Jack Schofield contains a damning indictment of Google+’s efficacy and relevance as a social network, suggesting that Google itself has little regard for the platform. “Not...
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Response to Open Letter from Freshbooks CEO Mike McDerment
I am a devoted Freshbooks user. A huge fan, in fact. Even though I hail from a family of accountants – my mom, sister and brother are all bean counters – that gene never made its way into my DNA...
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Guest Post: Blogging – 9 Years, 3 Months
This is a guest editorial from my dear friend and colleague Jane Genova. Among her many stellar achievements, Jane used to write speeches for Lee Iacocca back in his heyday. This post is her testament...
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1998, Ncubator.com: Reflecting on My View of the Web Then and Now
The other day, I happened to reflect on a website that I created back in 1998 called Ncubator.com. A visit to the Wayback Machine revealed this somewhat deprecated image: Ncubator was a content rich...
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